Business Analyst / Product Owner

SITA · Full-time

Oct 2024 – Present · 7 mos

• Definition and management of roadmaps for user-centered digital products.
• Development and management of MVPs and early-stage products.
• Creation and execution of go-to-market strategies.
• Analysis of technical requirements and collaboration with UX/UI teams.
• Process design to ensure scalability and efficiency.
• Integration of generative AI into product functionalities.

Business Analyst

Waverley Software · Full-time · Remote

Jun 2021 – Dec 2024 · 3 yrs 7 mos

• Led product ownership for a Spot robot fleet control system.
• Defined product goals and created backlog/user stories.
• Oversaw development stages with cross-functional teams.
• Reviewed customer requests and coordinated dev teams.

Web Product Manager

Gone West Global · Full-time

Location: Berlin, Germany

Jun 2020 – Jun 2021 · 1 yr 1 mo

• Developed product roadmap and campaign strategies (+17% ROI).
• Gathered customer feedback for improvements.
• Established blog as revenue source; led UX/UI + dev team.
• Introduced Design Thinking and Agile methodologies.

Founder

afarmerforyou · Full-time

Jan 2018 – Jun 2020 · 2 yrs 6 mos · Berlin, Germany

• Launched a subscription-based ecological grocery and vegetable basket distribution service.
• Led a team responsible for UX/UI design, content, advertising, development, customer care, and logistics.
• Achieved growth to 200–250 weekly deliveries and 300 regular customers.

Postgraduate Innovation and Design Strategy

IED Barcelona

Jan 2018 – Jun 2018 · 6 mos

• Business model design for the latest generation of Hewlett Packard 3D printers in Spain.
• Go-to-market strategy for shared electric car company in Barcelona.

Project Manager

pbr Planungsbüro Rohling AG · Full-time

Mar 2016 – Jan 2018 · 1 yr 11 mos · Berlin, Germany

• Conducted feasibility studies, managed architectural competitions, and coordinated proposal development.
• Unified architectural design, economic proposals, and general concepts across projects.

Product Manager, Co-Founder | Leading Industrial Designer

TAKEAIR © · Full-time

May 2014 – Sept 2016 · 2 yrs 5 mos · Berlin Area, Germany

• Conceptualized and established a unique brand identity, driving product innovation and partnerships.
• Managed full product lifecycle from prototyping to distribution and logistics.
• Implemented cost and revenue management strategies to boost financial performance.

Product Manager | Outstanding Furniture Designer

Berlinlamps · Full-time

May 2013 – May 2014 · 1 yr 1 mo · Berlin Area, Germany

• Led execution of brand and marketing strategies.
• Transformed ideas into lighting designs aligned with audience needs.
• Managed product development, branding, and marketing to drive business success.

Architect and Landscape Architect

Mola Winkelmüller Architekten · Full-time

Jan 2011 – Jan 2013 · 2 yrs 1 mo · Berlin, Germany

• Developed conceptual plans and documentation to communicate design intent.
• Designed layouts to optimize space and function.
• Prepared project designs and construction documents using AutoCAD and Revit.

Visual Artist | Painter | Berlin

Freelance

2009 – 2012 · 3 yrs 1 mo · Berlin Area, Germany

• Oct 2016: Solo Exhibition at Okazy Gallery, Berlin
• May 2015: Solo Exhibition at Boothaus Spreewald, Berlin
• Jan 2015: Group Exhibition at Somos Berlin for Instituto Cervantes
• Oct 2010: 1st Prize in Extremadura’s Young Artists Competition, Spain
• Showcased work individually and in groups, developing a strong artistic voice.